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The LG KG800 or more popularly, the LG Chocolate is the latest fashion accessory. The exquisit

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ely designed slider with a touch sensitive navigation pad is a masterpiece of industrial design. Not

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

anyone receives two prestigious awards for a mobile phone design. The elegantly glossy black casing,

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

hidden screen and keypad leaves people guessing about the use of the sleek black box. Only when you s

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

lide open the phone, the touch sensitive navigation keypad glows in red and the TFT LCD screen lights

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

up with 256k vibrant colours to make it look more like a mobile phone.

The LG Chocolate is e

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

quipped with a 1.3 megapixel camera with digital zoom. The high resolution display becomes the perfec

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t viewfinder for pictures meant to be preserved forever. Easily accessible camera button lets you cap

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ture any unexpected moments instantly. Or better still, pick the best frame from a series of nine sho

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ts with its multi shot mode. The LG Chocolate have built in video features to capture live action in

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

3GP format and watch their playback later. You can even edit, change settings and add effects to perf

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ect those clips.

The LG Chocolate have touch sensitive music controls – something not found i

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n many top of the line 'specialized' music phones. The music player support media files in MP3, ACC,

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ACC+, ACC++ and WMA formats. Carry your kind of music on the 128Mb built in memory and listen to them

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

on the built in stereo speakers or the headphones with full clarity.

The tri-band handset automatic

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ally switches between bands allowing you to roam seamlessly across continents. The phone includes a W

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

AP browser so that you can surf the high speed Internet trough EDGE/GPRS. Bluetooth and USB connectiv

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ity lets you connect, transfer and synchronize data with any compatible external device.

The LG Choc

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

olate marks a new phase in the fashion phone category with its ground breaking and futuristic design.

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

LG Chocolate

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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